Meet The Team

Alistair founded Banana Link in 1996 after ten years of development education work on international issues in East Anglia and its farming community. The idea of focusing on a specific sector of the world economy came from a challenge by French colleagues for a concerted effort to explore how the ‘hidden’ social and environmental costs along the chain from producer to consumer could be incorporated and thereby transform a whole industry.

Holly joined Banana Link in 2020. As Project Coordinator, Holly collaborates closely with small farmer and trade union contacts in Central and South America and the Caribbean to develop and deliver projects and campaigns that push forward the agenda of a more sustainable and fairer international banana trade.

Before joining Banana Link, Holly has worked at Freedom from Torture on a creative writing project for torture survivors, in the field of sustainable river and wetland management and as a Montessori teacher in Dominican Republic where she met her husband. Holly speaks English and Spanish and her academic background is Social Anthropology.

Sacnicte joined Banana Link in 2022, having previously volunteered and then worked as a consultant with the team. Her focus areas are currently project work with small scale banana producers in Peru, and leading on Banana Links’ Occupational Health and Safety projects in Latin America.

Sacnicte has a background of working with small-scale farming coops in Mexico, where she is from, with a focus on amaranth production and fomenting the development of organic agriculture. Sacnicte recently completed a PhD in Peasant Studies at UCL, London; and has found a great joy learning, researching, and participating in projects that promote social justice and sustainability in the banana industry.

Simon has been a Bananalink director since 2008, leading as a treasurer.

Simon has brought in his experience as a finance manager in private and public sector and joined Bananalink because of his concern for the livelihoods of the poorest in the world after spending six months on mission in Managua, Nicaragua.

Simon is a qualified CGMA and currently systems accountant at Essex PFCC FRA.

Anna has worked for Banana Link since 2005 and is currently based in France. Before becoming a Banana Link Non-Executive Board Director in 2023, Anna worked as one Banana Link’s International Co-coordinators. Her role involved the coordination of activities on labour rights, health and safety and gender equity within the World Banana Forum as well as the coordination of a new international civil society network on ‘Re-thinking Value Chains’.
Alongside her part time role for Banana Link, Anna has also worked as trade union officer for the Nicaragua Solidarity Campaign and as a facilitator of Carnival Arts and Circus workshops for local community groups in London and Marseille.

Anna is also a lead member of a local Cooperative project in Ardeche, France – Le Collectif du Moulinage de Chirols

A lawyer by training, Fabrice has worked for the French, European and international trade union movement between 2000 and 2013. He made a name for himself in particular through trade union campaigns organised by UNI Global Union. He subsequently spent 10 years working as a consultant for trade unions and European works councils. More recently, he served as Monitoring Director of Value Chain and Mineral Investigations for Electronics Watch NGO.

With 25 years’ experience in labour law, industrial relations, social dialogue and Human Rights Due Diligence, Fabrice joined the Banana Link team in 2026 and is responsible for the Africa region.

Paul has a background in policy and communications at the Office of Fair Trading, the then UK government consumer protection and competition policy agency.

Before joining Banana Link in 2015, he was Communications Manager at the Pesticide Action Network UK, and a brief spell as interim Digital Communications Manager at Farm Africa, and has undertaken communications consultancy for the Secretariat of the Rotterdam Convention.