Asda has cut the price of bananas by almost half over the past year, it is a fourteen year low. Other supermarkets are having to follow suit and they are not happy. Why is Asda doing this and how can they do this? What is the effect also on growers and importers?
Yes, we have cheap bananas
A panel discussion recorded by BBC Radio 4 on the You and Yours programme in October 2009. Features guests Michael Barker from the The Grocer magazine, Natalie Berg from Planet Retail and Anna Cooper from Banana Link.
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Photo: Guidom plantation, Dominican Republic, 2011 by Eduardo Abraços